Browsing: Branding
In a recent LinkedIn poll of mine, I asked my audience, “How likely are you to engage with a brand…
Positive testimonials are arguably the most powerful marketing tool any business can equip. It’s no secret word of mouth can…
Hi, Barbie!The “Barbie” movie was magic in a bottle (or, more aptly, magic in a box with a cellophane front),…
At the onset of 2020, a few months before the COVID-19 pandemic, I purchased a Peloton bike. Little did I…
In a digital-first era, where 64.6% of the global population is online, having a robust digital presence has become the…
From memoirs like Phil Knight’s Shoe Dog to leadership guides like Sheryl Sandberg’s Lean In, books have long been a…
Building strong business connections has always been a cornerstone of success. Creating meaningful relationships and nurturing professional bonds with a…
According to Builtin, 46% of job applicants place a high value on company culture, and 47% cite their current work…
Your brand is not your baby.Okay, it kind of is your baby — in how you nourish it, support it,…
Our culture is based on visual imagery — even oversaturated with it. In the most general terms, your visual literacy…
